Andrew Morf

President and CEO

Andrew has worked in the insurance industry since 1998 and has focused exclusively on employee benefit planning since 2002. In 2010, Andrew and his business partner, Kirby Moss formed acumen. Today acumen staffs 35 full time employees, partners with over 150 licensed advisors, and consults with over 1,500 businesses on their benefits.


St. Olaf College with a Bachelor’s degrees in Political Science and Economics, Leadership for Five Seasons Program


  • Chartered Life Underwriter (CLU)
  • Member of the National Association of Health Underwriters (NAHU) and Past President of the Iowa Association of Health Underwriters (IAHU)
  • Member of the National Association of Insurance and Financial Advisors (NAIFA)
  • Member of the Society of Financial Service Professionals (SFSP), Past President of Local Chapter
  • Service on Board of Directors for several local organizations
  • Member of Cedar Rapids Downtown Rotary
  • Member of the Cedar Rapids Metro Economic Alliance